ABOUT
Katherine spent 16 years at Razor as VP of Marketing. When she started there in 2000 as the tenth employee, Razor was offering three scooter sku’s in the US and was predicted by many to be a passing fad. Over her tenure Katherine was able to build the brand to support hundreds of sku’s in many different categories and internationally into more than 80 countries resulting in yearly revenue of almost half a billion dollars .
AWARDS
TEN TELLY AWARDS.
One of Katherine's true passions is creating engaging TV spots and effective media plans that DRIVE SALES. While at Razor, she introduced TV advertising into the marketing mix and the annual sales revenue almost doubled from the year prior. Some of Katherine's campaigns have delivered a five time lift in sell through! She is also a two time nominee for a Wonder Woman Award from Women in Toys.
Toy of the Year Awards:
2016 - Outdoor Toy of the Year Razor GFD Fury
2014 - Outdoor Toy of the Year Razor Crazy Cart
2008 - Outdoor Toy of the Year RipStik Caster Board
2000 - Spring/Summer Toy of the Year Razor Scooter
What good are talent and expertise if you can't trust the person you are working with? Katherine has successfully nurtured business relationships and partnerships for decades. You will know what you are getting, how it will be delivered and the results you can expect. No nonsense!
