IS TECH ROBBING TODAYS CHILDREN OF PLAY?

I have been thinking about this subject for quite some time. I was having a discussion with a toy designer friend of mind and she was telling me about a new doll line she had worked on. She was very disappointed when a big box retailer turned it down because "dolls don't sell". What??

Later that evening when standing in line at the check out counter at the grocery store I noticed a young boy with a toy car. He was using the conveyor belt as his own personal race track. Now that's what play should look like!

As an industry, the toy business should give this some critical thought. Are we providing children with toys that inspire imaginative play, nurturing play, outdoor play, things that let them be children and grow beyond the screen?

I found this article from the recent Consumer Electronics Show (CES) to be right on point.

Check out my post on Why COPPA Matters Today.